About

From the stable
to the
boardroom.

From riding arenas to boardrooms across sport - I build the experiences, relationships and communities that make competition mean more.

Eva Rabeder
The background

Eva Rabeder

I come from equestrian - I've ridden, worked the industry, know how it thinks. I've also spent years in the rooms where sport meets business: the deals, the partnerships, the moments where the right strategy or the right connection changes everything. That dual perspective is where I work.

I develop events, partnerships and guest experiences for sports properties, brands and organisations - equestrian above all, but not only - as an external development partner working alongside the team on the ground. The line between me and pure consulting is that I stay through delivery.

this is the room.
Why this work

The scoreboard ends. The culture doesn't.

Passionate communities, engaged fans, global reach - what most sports, properties and brands are still missing is the experience, relationships and story that match what's already there. That gap is where I work.

Want to work together?

A speaking engagement, a partnership project, an event brief - every conversation starts the same way.

Start a conversation →